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Drawing on J.’s engagement with over 2,200 senior leaders and their direct reports over the last thirty years, this book helps business executives see how to:
Step out of your comfort zone—look at customers and markets differently.
Find your business edge—stretch in an unexpected, extreme way.
Embolden your team—champion innovation at every organizational level.
Understand why “safe” isn’t safe—today may already be obsolete.
Get something cookin’—ignite the fun of achievement again.
Apply inspirational, relatable client examples—make a difference.
Get to the future on time—pinpoint what to do differently tomorrow.
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